The Author Jay Mock

Author Jay Mock

Jay Mock is a commercial lighting business owner and professional copywriter.  His experience in online business management dates back to 1994, when the Internet was still in the early stages of its infancy.  Jay’s skill set includes, but is not limited to, online content writing, search engine optimization, web design, social media, and new social sharing methodologies that exponentially expand the effectiveness of Internet Marketing initiatives.

 

Jay began working with computers in the late 1960’s, long before the Internet became accessible to the general public.  As his expertise in operation grew, he developed a powerful knowledge of programming science that became the foundation of all of his subsequent achievements.  With the advent of HTML and the explosion of the world-wide web into public space, Jay became a virtual overnight success in the domain of web design. 

 

Concomitant to this success was a ready awareness that content, not graphic design, would be the true substance of Internet Marketing in the 21st Century.  In this respect Jay was quite ahead of his time.  While others were playing with widgets and fiddling with background colors, Jay was learning the science of power writing and developing ways of combining its grammar with the dynamics of search terms key to gaining position in web rankings.

 

Jay consulted with experts in every field to continue his passion for self-study and personal excellence.  He formed powerful business alliances with major manufacturers in leading industries in order to not only describe the technology he was selling, but actually know the ins and outs of it from an expert’s perspective.  Jay also formed effective business partnerships with key players in major industries, founding companies at each step along the way in his journey of self-realization.

 

A new form of writing began to emerge as Jay launched RLLD Commercial Lighting.  Having become aware that discriminating clients were no longer satisfied with ad hoc technical writing, he consulted with one of America’s leading experts in grammar, communication, marketing, and sales to develop what has now come to be known as “Application Oriented Content.” 

 

This new style of copywriting offers the reader a vision of what a product will do, what it will produce, and what return on investment it can be expected to generate.  This style of writing has inspired Internet content writers nationwide to step their writing up to a new level of awareness where process, outcome, and people matter far more than a mere listing of product details.

 

One thing that continues to set Jay Mock apart from others like him is his passion for integrating every level of knowledge into the next revolution in Internet science.  Jay throws nothing away, and he maintains effective partnerships with an ever expanding team of strategic allies whom he continues to lead into new domains of social networking and new social sharing methodologies that enable client companies to maintain continued market preeminence irrespective of external economic vicissitudes.

Jay Mock is a business owner and professional copywriter.  His experience in online business management dates back to 1994, when the Internet was still in the early stages of its infancy.  Jay’s skill set includes, but is not limited to, online content writing, search engine optimization, web design, social media, and new social sharing methodologies that exponentially expand the effectiveness of Internet Marketing initiatives.

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